Getting the message across…
Thursday, July 29th, 2010You may think that you should only buy a personalised gift when it’s someone’s birthday or anniversary. However, personalised gifts have the capacity to get a certain message across - just like a marketing slogan.
You may be having a summer barbecue for no other reason than to hang out with your friends and have a good laugh and a drink. Say you need to buy a new apron (or even if you don’t need a new one but you fancy a point of interest for your friends to discuss) - so that your party clothes don’t get spat on by the barbecue; why not get a personalised apron that can be personalised with a humorous message? Or even better, if your hubby comes over all, ‘MY barbecue!’ then get one for him. Look at this one:
Now imagine his most embarassing photo on there - a true stinker where he looks the world’s biggest geek/weirdo/idiot. Then the laughs from your friends when the personalised caption underneath says, “Eat my Sausage!”. Priceless, and a definite star turn for your party.
A personalised gift can have a practical use too. For example, imagine you have identical twins and often forget which one is which throughout the day. By buying a personalised babygro like the one below, you only have to glance at the front to know which screamster you’ve picked up. (Though you can’t get away with this when they’re older - at some point you will have to put the effort in to find some distinguishing features!)
You can even buy personalised chocolate bars. Go above and beyond the call of duty - say that someone new is starting in your office and you want to welcome them and make them feel part of a happy team - what would you do? Would you buy flowers, or a card? Too much? A bit too full-on? Why not buy them a personalised chocolate bar and leave it on their desk. Not with their name on - that might be bordering on stalking and give the TOTALLY wrong impression, but with a message like, “Welcome to XYZ office” or, “Something to get you through your 1st day”. How brilliant a workplace would they think they’ve joined?
Sometimes we buy people gifts as a way of saying ‘Thank You’. Maybe someone has been a shoulder to cry on when you’ve been going through a difficult time, or maybe they’re helped out with childcare whilst you moved house/went for a night away. Flowers or a bottle of wine are satisfactory, yes, but a bit boring. Why not get them their own personalised perfume? They’ll be tripping over themselves to help you again!
Some gifts are so beautiful and unusual that it may be a wrench to let them go to the rightful recipient. God knows how many times I’ve bought chocolates for someone in advance and they’ve been sat winking at me in the corner (the chocolates, not the recipient). Before I could restrain myself the empty wrappers have been in the bin. If you buy this beautiful charm bracelet and place the receiver’s name on it then you can’t pinch it for yourself. Especially tempting when they’re as gorgeous as this!
That’s assuming you don’t have the same name as the person you’re giving it to, of course, or you’ve the same problem of resisting temptation!
A gift is one thing, but a personalised message really adds another dimension. Instead of wasting the messaging element on someone’s birthday where the same phrase is repeated over and over again, let your imagination run wild!













